When designing a network product, we're faced with two major decisions that inform how our product will impact the industry and the world: compatibility and openness. These are the principal decisions in Network Strategy. In this video we look at the kinds of products made from the various approaches to Network Strategy. -Should our product be backwards compatible? -Should my product be open source? -What are 'system goods'? -What is 'user lock-in'? -What are 'switching costs'?