[Music]
okay today is gonna be an angry one
because I'm sick and tired of YouTube
and the little stunts that they pull all
the time it's also gonna be fairly empty
in terms of legitimate consequences
because I can't actually do anything
about all of this I can't switch
platforms at least not without
exceedingly difficult contingencies in
place because the requirements and
monetary potential to support my
existing life and obligations would have
to be already established and sadly that
doesn't really exist anywhere else on
any other platform and the vast majority
of viewers use YouTube and would not
follow or care about another platform
effectively reducing any overlap by
probably in the vicinity of 90% so here
I am I can rip on them and complain but
most likely nothing will happen as a
result however at the very least it's
cathartic and I'd rather do it like this
then silently fume in my apartment
because YouTube is destroying creator
livelihoods cheating us out of money
advertising pornographic imagery in
front of our videos and selectively
choosing who to favor with they're
completely subjective and pathetic
policy enforcement without further ado
the pathetic state of YouTube
advertising in video form where do I
even begin with this do I start with the
pornography ads do I start with other
Creators who abuse DMCA copyright flags
to silence critics advertising their
only fans on my videos talk about how my
recent discussion of Assassin's Creed
Valhalla was demonetised for violent
imagery even when the very same footage
is monetized elsewhere on the platform
how about YouTube putting advertisements
on channels that are not even monetized
and since the system for awarding paying
ads is an automated auction with a
finite number of paying adverts to award
in total this means the creators who are
monetized and actively rely on that
money get less because YouTube dodges
the obligation to pay out the 55%
portion to the actual creator or how
about more why not talk about how
criticism of these issues gets throttled
and suppressed actively by the algorithm
take your pick because all of it is
happening I'll start with this destiny
FOMO get this girl and her only fans off
my channel this is really
straightforward
destiny FOMO is some random Nintendo
gamer girl who did a few videos but has
mostly been silent as of late but
suddenly up she pops with an ad that has
served on many videos as a pre-roll that
directs people to her only
man's account only fans for those that
don't know is a paywall
adult content site where you can fill in
the blank here for yourself why is this
allowed why is this a thing it reminds
me of the time when twitch was serving
ads for other streamers while a
broadcast was live like hey I know
you're waiting to watch a channel you
actually like while we serve you this ad
but you should go watch this other
channel instead don't do that we as
creators compete for a viewers time and
it's obviously separate content when
comparing my gaming analysis stuff to
her shoving things where the Sun doesn't
shine for creepy men on the internet and
exchange for tips but if you look
closely the video is exactly 2 minutes
and 3 seconds long while the video
titled destiny fo Mo's only fans on her
actual channel is also exactly 2 minutes
and 3 seconds long while that very same
video is climbing in views much faster
and higher than most of her other
content this might just be that sex
sells obviously or it could be because
the ad is tied directly to her channel
and her video which would then mean
those clicking the ad go to her page
effectively meaning that youtubers can
advertise their own videos literally on
the videos of other creators and that is
complete [ __ ] if that's true and I'm
pretty sure it is I am very surprised
more people have not figured out that a
feedback loop of posting your video than
advertising your video on other people's
videos to get noticed can be extremely
effective it's happened before and might
seem innocuous most of the time but
conceptually it's not okay that's just
one thing how about the ads for scam
online dating apps or hookup sites often
times its actual malware things that are
literally designed to prey on
desperation and trick people into
clicking and downloading this makes no
mention of the literal explicit content
that gets advertised as pre-rolls on
videos which I can't show but it's there
plenty of it there is a rigorous
approval process for video monetization
but the as served on those videos will
often violate more guidelines than the
video itself and yet we as creators get
punished every step of the way while
this garbage is allowed to infest the
platform most recently the inspiration
for this video was my segment on
Assassin's Creed Valhalla this is a
popular topic with many youtubers doing
analysis videos and trailer reactions
the official trailer is about 4 min
long and right here right now you can
see that i GN has reloaded it fully
monetized however when I made a video
about the game and sequentially use
their trailer footage about three times
in a row
it got D monetized for excessive gore
and violence now this might have been a
result of the other trailers I used
which referenced the TV show Vikings and
the last Kingdom but if it was those
segments I can't actually show them
because if it really was a result of
those bits I would just get hit again
those segments were less than 10 seconds
long and the worst frame of violence is
one of sort swings towards the bottom of
the screen we do not even see it hit
anyone and a blood splatter flies
upwards into frame for about half a
second half a second and then it
switches to new imagery if that is what
resulted in the video getting
demonetised fine so the absolute letter
of the guidelines perhaps it can be
justified but if it was the Assassin's
Creed of Valhalla footage no just no fix
you're disgustingly poor moderation
YouTube because that trailer is
monetized in hundreds if not thousands
of other locations and I placed no
emphasis on the violence or gore that's
just how it's built but see that isn't
even my biggest concern because one or
two videos even though it's a lot more
than that lately getting D monetized is
to be expected when YouTube is
consistently failing in every
conceivable way at self-policing or
reasonable policy enforcement the real
issue I have is this this is a creator
named Rachel Messer who inquisitively
posted on Twitter about her video
displaying multiple mid-roll
advertisements despite her channel not
being monetized at all this is where I
lose my cool as if it had not been
completely lost already because the way
mid-roll and pre-roll ads work is
through an auction system an automated
process takes place to award those ads
to various creators and this matters a
lot because especially right now during
the pandemic lockdowns there are way
more videos going up than there are ads
to serve on them the automated auction
decides where to award these ads which
in effect is an automated algorithmic
system deciding who gets paid and how
much they make and who doesn't that's
bad enough that's already terrible but
since YouTube already takes a 45 percent
cut of all ad revenue peers
that channels make entirely it gets even
worse by awarding these ads through its
automated system to a channel that is
not technically monetized and receives
no payouts YouTube is taking away the
money from a legitimately monetized
channel that they could be making while
the CPM for most creators is the lowest
it has ever been in history and awarding
those ads to a channel that has not even
opted to receive payouts
therefore YouTube sirs ads and pockets
100% of the money this is absolutely
unacceptable and it isn't the first time
it has happened there are plenty of
instances where channels with no
advertising access or a deliberate
choice to never receive ads or having
them served on videos which means
YouTube dodges the need to pay their
creators subtracts even more of the
earning potential from channels that
actually do rely on them and all of its
highs back into the piss-poor standards
that they have for vetting these
advertisements in the first place
because half of these could easily be
some sort of malware dating app that
advertises free sex or another creators
only fans account or literal pornography
to cap it all off this is what happens
on more than one occasion two videos
that are critical of YouTube or level
insults against their system or their
desired narrative this extends all the
way to the political arena as well it
seems but that's beside the point for
today because right now I'm just
focusing on the critical coverage of
YouTube itself and more specifically
advertising potential this is what we
call flat-out suppression and has
happened more times than I can count to
a great many separate videos I don't
always have the foresight to screenshot
when there is a radical drop in
viewership one that is anything but
organic and cannot be facilitated by
anything other than outright suppression
but I have no doubt in my mind that many
other creators can relate to this easily
at times there will be unexplained and
frankly unexplainable drops in promotion
that kill the video reach beyond any
reasonable speculation as it is pulled
for browsing features and recommended
tabs among many other things this really
does not seem to happen when topics are
less critical and more shall we say
kid-friendly it's anecdotal less than
scientific and anything but certain but
I have never seen this issue when I do
basic game reviews
indie spotlights or general industry
news I seemingly only run into this kind
of thing when criticizing YouTube or
calling out issues with their selective
suppression of other topics such as
politics or entering the political arena
myself with something that they have
obviously deemed as wrong think that's a
lot more conspiratorial yes but I'm just
telling you what I have seen over the
past few years a lot of my frustration
boils down to this YouTube has now
penalized channels for being too
child-friendly
they will disable comments sections shut
down other features if you make material
just for kids but they also penalize
creators for nudity and sexual content
now obviously this same standard has
nothing to do with their advertisers
because the garbage that they serve on
the videos can often be ten times worse
than anything the video itself contains
but they expect creators to thread the
needle
don't be edgy don't be adult or you get
nukes with D monetization don't be
kid-friendly don't be child oriented or
you get nuked with deactivated features
but pay no attention to the ads that
they run which ignore all of these
standards and when you do get slapped
with some kind of violation and lose
your advertising YouTube can just shift
all of your ads over to some other
channel that either did not opt to
monetize might not be eligible for
monetization at all or any number of
other factors they can serve those same
Community Guidelines violating
advertisements and collect all of the
revenue for themselves by dodging the
creator payouts the advertising
standards on YouTube are pathetic they
are now harming creators far more than
they need to they are doing so
deliberately in some circumstances and
combining that deliberate inadequacy
with rampant
incompetence as their enforcement
standards for our material that is us
the content creators cripples our
ability to exist in thrive but is never
applied to the advertisers themselves
and the picture becomes clearer the
pathetic state of YouTube advertising is
only getting worse and they pretty
clearly do not care at all that's it
though it sucks and it's infuriating as
someone who operates nearly full time on
the platform but I honestly cannot think
of anything to legitimately do against
it if you want to support more than ever
now I appreciate any mode which is not
linked to YouTube at all
any off platform support at all is
highly appreciated though never ever
fired because this platform is circling
the drain unless they get their act
together but yeah that's it links down
below another gaming youtuber to support
as well but I'll cut it there and stop
rambling as always thank you all for
watching and have a nice night
[Music]