hey guys welcome to the liberal hive
mind a channel slowly focused on
exposing the Abundant hypocrisy of the
left we just covered that Brew bound
article going into some details for the
first week of April for Bud Light the
headline read that sales were down it
was rough but quote not catastrophic the
numbers were bad frankly I'd even argue
extremely bad considering it was the
lead-up to Easter where you'd expect
beer sales to be on the rise but it was
only the first week of April the whole
Bud Light controversy hadn't even really
started to gain traction what I said in
the previous video was wait till the
next week is reported or the week after
that this is the highest pressure
boycott I've ever experienced it seemed
as though it's snowballed rather than
slowed down and I guess I was right the
initial assessment was that it was rough
but not catastrophic the assessment this
week is that it's probably nearing
catastrophic for Anheuser-Busch and Bud
Light let me show you guys exactly what
I mean by that we got some numbers to
get into so let's roll the tape all
right folks take a look at this headline
from outkick Bud Light sales dropped 17
after individual who shall not be named
disaster Bud Light has taken a massive
sales hit following the decision to team
up with a certain Tick Tock individual
the beer brand Under anheuser-busch's
umbrella has been getting crushed ever
since they collaborated with a
particular individual and the latest
data is very alarming for the company
data from Nielsen IQ and bump Williams
Consulting shows the light beer has
taken a hit of 17 in dollars sold and
volume drops 21 for the week that ended
on April 15th according to the New York
Post and that right there is what I mean
by a Snowball Effect that's a
significant drop from the previous week
the week that ended on April 8th saw a
sales drop of six percent in volume by
11. essentially week over week in just
the next week sales dropped from
negative six percent to negative 17 and
volume dropped basically double and also
so keep in mind that volume is dropping
less than an actual dollar sold because
everywhere you go in every single
retailer Bud Light is on Mega Discount
mega sale at the front of the beer alley
even with them trying to liquidate the
product volume of sales is down 21 that
is absolutely wild meanwhile core's
light and Miller Lite are up big the two
are up 18 according to the same data now
that right there you cannot convince me
as a coincidence all of a sudden Bud
Light drops by double digits across the
board and all their main American Beer
competitors start spiking by essentially
the exact same level That's What I Call
consumer backlash consumer boycott in
other words it's working remember all
the pompous Twitter leftoids claiming
Bud Light and Anheuser-Busch know
exactly what they're doing are you sure
about that I'm not so sure you know
we're seeing here is a 17 drop a 21 drop
when you view it from percentages it's
like you know whatever an X percent drop
but if you think about what that
percentage actually equates to it's
million Millions upon millions of
dollars we're talking about big big
numbers and losses and that's not even
counting the market cap decrease which
has bounced back but I mean if their
quarterly report is as abysmal as we
think it might be that's not gonna last
very long let's talk about Roi because
all these lefts keep saying oh don't
worry it's all according to plan these
Bud Light diversity hire experts know
exactly what they're doing well sure
let's have a conversation the individual
here who shall not be named that was
paid to do paid promotion and add drop
for Bud Light averages anywhere from two
to seven million views per video so
let's call it an even five that might be
stretching it a little bit these
companies that are doing these
sponsorship campaigns and paid promotion
can pay anywhere from a 35 to a 50 CPM
that's the cost per thousand views so
let's go on the high end once again for
every million views they'd pay the
individual let's say fifty thousand
dollars I don't think it's that high but
it's possible it could be let's
calculate the most extreme paid
sponsorship deal the most you could
possibly get let's say they paid this
individual to 250
000 dollars for five million views
that's the fifty thousand dollars per
million two hundred fifty thousand they
paid two hundred and fifty thousand
dollars for advertising and they're now
losing millions of dollars that doesn't
seem like a great Roi in fact that may
be one of the worst Investments of all
time but don't pay attention to that no
of course not leftist Tick Tock experts
are telling you that it's all according
to plan no way if that was the case we
wouldn't be seeing the absolute sheer
Panic going on at Bud Light I mean just
the retailer Panic tells you all that
you need to know like I was mentioning
earlier you'd expect that if they were
liquidating the product on crazy crazy
sale literally anything related to
Anheuser-Busch you'd expect their sales
volume to go up their sales volume is
down 21 and obviously there's Panic at
The Corporation first they ended up
firing the affirmative action hire that
they had as a VP of marketing she's been
placed on leave of course the leftoid
experts are saying no she didn't
actually get fired she's just been
placed on lead they're just protecting
her from the vicious hate-filled bigoted
right-wing mob yeah not so sure about
that one I don't see her coming back
anytime soon let's just say that but
after that decision was made the Panic
continues again this whole thing is a
snowball effect that VP of marketing
isn't the only one on The Chopping Block
two Anheuser-Busch Marketing Executives
placed on leave Bud Light package sales
and share losses accelerate in boycott's
second week they fired another top
marketing executive not only Mrs Alyssa
heinersheed but now another individual
by the name of Daniel Blake has also
been put on leave Anheuser-Busch
released this message we have made some
adjustments to streamline the structure
of our marketing function to reduce
layers so that our most senior marketers
are more closely connected to every
aspect of our Brand's activities the
spokesperson's statement continued these
steps will help us maintain focus on the
things that we do best Brewing great
beer for all consumers while always
making a positive impact on our
communities and our country now this is
Corporate speak for saying we want to
make sure that these kinds of decisions
like picking aside in the culture war
and promoting left-wing Trends and
activism to young kids aren't being made
by Rogue actors in the company without
approval from higher up Executives of
course Bud Light is continuing with the
same angle of defense that they
initially promoted that it was just a
low-level staffer who made this decision
even though we literally have Alicia
heinershed on a zoom call video
essentially laying out her strategy but
I think what's happening here is that
the executives are stepping in and
realizing that they made a grave serious
miscalculation or mistake by hiring
these kinds of woke individuals and
they're trying to step in and make sure
that it doesn't happen again they're
essentially admitting that it was a
massive mistake that it should have
never happened without actually saying
it now look we'll have to see I'm not
the type of person to refuse any person
or entity a chance at Redemption so far
the corporate speak isn't actually
convincing I mean I don't think it's
convincing anyone but beneath it all
beneath the legal speak in the pr firm
public statements what I am Gathering is
that the boycott is working and that Bud
Light is kind of indirectly admitting
that they made a massive mistake and so
we'll have to see what actions they take
forward so far these two Marketing
Executives have been put on leave if in
a couple weeks Bud Light decides to
bring them back on and it's business as
usual well then the boycott continues if
Bud Light does the right thing and gets
rid of them fires them and changes their
approach entirely never targeting our
children's left-wing propaganda again
well then you know what if they take
some real concrete action and actually
do the right thing they might earn some
credit and there might be some room or
some road for Redemption we'll have to
see all I know is that we won't actually
be able to affect change and win this
culture War if we're unwilling to at
least allow an opening towards a path to
Redemption I mean what we're looking for
here is an apology and actual change a
sign for major corporations to learn a
lesson and so if it happens in this case
I'm counting it as a major major win and
again it's more proof as to just how
powerful our cultural influence really
is look at what we could accomplish when
we actually play the game you know get a
little dirty get involved in the mud
fight at the left is always engaged in
that's what I got for you if you enjoyed
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I'll see you on the next one